Google for SMBs
The Google annoucement is on their blog, but MIT’s Technology Review has more details in this article, Google Sets Sights on Bigger Piece of Business Software Market.
Maybe the most interesting piece of this artcile is
Google’s push into the business software market hasn’t made much of a dent so far.
Online advertising accounted for 98 percent of Google’s $2.16 billion (euro1.64 billion) through the first nine months of 2004. Google pocketed just $35 million (euro26.6 million) from software licensing and other sources during that period.
While it has created the most widely used online search engine, Google has been playing catch up with other software makers such as Autonomy Corp. and Verity Inc. that build products for businesses trying to make it easier for employees and customers to find information on their Web sites.
On the surface, Google’s strategy is clearly to attack the masses. Where’s the advertising revenue in SMB search?